Craig Shiesley joined Vytalogy as CEO in September 2024 and brings a wealth of leadership and operating experience to his role, having spent more than 30 years as a CPG executive. Most recently, Craig served as CEO of Yasso, a better for you frozen snacks company, which sold to Unilever in 2023. Before joining Yasso, he was the President and CEO of Amplify Snack Brands where he over saw the sale to Hershey in 2017. Craig help multiple leadership positions at White Wave Foods including President of Vega Nutritionals and President of Silk Plant Based Food & Beverages which included the Silk and So Delicious brands. Prior to that, Craig spent more than 15 years in a variety of roles at SC Johnson.
Craig holds a bachelor’s degree in business management & finance from Cornell University.